September 16, 2011

Pre-assignment for MediaBizLab

So like I posted earlier this academic year I'll be doing MediaBizLab minor studies program. It's about to begin next friday (23th of September) and we had to generate some media service ideas as an pre-assignment. So here's mine.

1) Advanced Web Grocery Store (with open API)

With some limitations it's been possible to order food from web and get it brought home. I'm super bad/lazy cook and even if I found recipe I like, I find it painful to find all the ingredients from market. I would any day pay for the service where I could choose food I'd like to cook this evening and with one click get all the ingredients brought to my home few hours later. I think Kesko or S-ketju should build database (I guess they already have some kind for inner use) for all the foods etc. they have in their each individual market and create open API that 3rd party developers can access and build services on top of that. Of course they should build their own web grocery store also but API would let many recipe sites, courier companies etc. build different services on top of that. Everyone benefits. I'm sure there's market for this. Everyone has to eat :)

2) Final Cut Pro X Freebies

Apple Final Cut Pro X is an video editing program that was launched this June. It should narrow the gap between professionals and amateurs because it's easy to use interface. Final Cut Pro X has never before seen possibilities for different kind of effect templates, graphic templates, storyline templates etc.. And people are creating lots of these templates at the moment because it's so easy and fun. Nowadays more and more companies & individuals are creating video for different kind of purposes and any help they can get from professional created templates is valued. At the moment free templates people have made are all over the internet and it's very hard to find the good ones. So I'd like to create ad-driven website called fcpxfreebies.com where I gather best of the best templates with clear descriptions, pictures and videos. Actually I've already registered fcpxfreebies.com domain but it might be I'll never have enough time to put it up. Previous version of Final Cut Pro has over two million users (probably more to come with Final Cut Pro X) so there should be some kind of market for this.

3) "I want to be in silence" -service

People want and need silence to be healthy physically and mentally. It might be difficult in todays technological landscape where you're interrupted constantly. I'd like to make service that integrates with phone, email, Facebook, Twitter etc. and informs people that I won't be available for next X hours/days and puts some nice quote there telling people how good it's for your health not to be always available. Someone said "killing your account in Facebook" is todays "I don't have television". I think not being available/being in silence can easily become trend. I think it's already for down shifters. Maybe the service itself is not bringing money but all the other things you can link to this thing (books, seminars, courses…) can easily be monetized.

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